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As a follow up to our most recent instrument publication on common equity, this piece is meant to provide a brief overview of preferred equity, specifically as it pertains to and is commonly used in early-stage financing. As opposed to common equity, which is typically held by the founding partners of a new venture, preferred equity is often the favorite choice of the subsequent rounds of financial investors. Most SAFE’s and convertible notes specify that they will convert into preferred equity rather than common equity at the time of conversion.
The reason preferred equity is so commonly employed is that it provides several investor protections that are specifically intended to protect downside risk if things do not go exactly as well as those rosy financial projections say they will. The likelihood of bankruptcy or liquidation for new ventures is much higher relative to public companies with established business models and access to plenty of capital, so investors are more inclined to want protection from those worst-case scenarios.
As it is generally employed in venture capital, preferred equity entitles the owner to much of the same upside as common equity. While dependent on the specific terms of each stock purchase agreement, periodic dividend payments can be capped at a specific annualized rate. However, most early-stage ventures seeking preferred equity funding are often pre-profitability (and will be for some time). Additionally, early-stage preferred equity agreements often permit the holder the ability to share in enhanced dividends or convert on a 1:1 basis into common equity. Better downside protection with equal ownership and profit-sharing rights, what’s not to love?
While preferred equity is a relatively standardized form of financing, the key terms that need to be agreed upon by founders and investors are as follows:
Caroline invests in GreenStuff, LLC, an early-stage venture founded by Elizabeth that is attempting to turn its nascent battery technology into a successful enterprise. After some negotiation, they agree on a preferred equity investment with the following terms:
Prior to the investment, GreenStuff has 900k FDSO comprising 600k common equity shares held by founders and 300k preferred equity shares held by outside investors. Following Caroline’s $1MM investment, GreenStuff has a post-money valuation of $10MM and 1MM FDSO. With Caroline’s 100k preferred shares, she now holds a 10% ownership stake in the company.
Two years pass and GreenStuff has proven its technology with several large utility customers. In May of 2023, venture capital fund VentureStuff L.P. wants to make an investment of $5M for 250k shares at a PPS of $20 and a pre-money valuation of $20MM. With an expected total of 1.25MM shares outstanding, Caroline is given the option to exercise her preemptive rights to retain her proportionate 10% ownership by paying an additional $500k for 25k more shares. She declines, and VentureStuff invests the full $5MM for 20% of the company at a post-money valuation of $25MM. Caroline’s 100k shares have doubled in value to $2MM but her ownership has fallen to 8%.
GreenStuff is still pre-profitability and has electively chosen not to pay any of the $200k in dividends over the past two years. While Caroline’s price per share has increased to $20, the par value of the shares remains at $10. The preferred shares will continue to calculate dividends on the par value rather than the price per share. If GreenStuff fails and liquidates its assets, the preferred equity will be paid out based on the par value of the issuance after outstanding debt is paid back in full but before common equity receives any distribution.
As a follow up to our most recent instrument publication on common equity, this piece is meant to provide a brief overview of preferred equity, specifically as it pertains to and is commonly used in early-stage financing. As opposed to common equity, which is typically held by the founding partners of a new venture, preferred equity is often the favorite choice of the subsequent rounds of financial investors. Most SAFE’s and convertible notes specify that they will convert into preferred equity rather than common equity at the time of conversion.
The reason preferred equity is so commonly employed is that it provides several investor protections that are specifically intended to protect downside risk if things do not go exactly as well as those rosy financial projections say they will. The likelihood of bankruptcy or liquidation for new ventures is much higher relative to public companies with established business models and access to plenty of capital, so investors are more inclined to want protection from those worst-case scenarios.
As it is generally employed in venture capital, preferred equity entitles the owner to much of the same upside as common equity. While dependent on the specific terms of each stock purchase agreement, periodic dividend payments can be capped at a specific annualized rate. However, most early-stage ventures seeking preferred equity funding are often pre-profitability (and will be for some time). Additionally, early-stage preferred equity agreements often permit the holder the ability to share in enhanced dividends or convert on a 1:1 basis into common equity. Better downside protection with equal ownership and profit-sharing rights, what’s not to love?
While preferred equity is a relatively standardized form of financing, the key terms that need to be agreed upon by founders and investors are as follows:
Caroline invests in GreenStuff, LLC, an early-stage venture founded by Elizabeth that is attempting to turn its nascent battery technology into a successful enterprise. After some negotiation, they agree on a preferred equity investment with the following terms:
Prior to the investment, GreenStuff has 900k FDSO comprising 600k common equity shares held by founders and 300k preferred equity shares held by outside investors. Following Caroline’s $1MM investment, GreenStuff has a post-money valuation of $10MM and 1MM FDSO. With Caroline’s 100k preferred shares, she now holds a 10% ownership stake in the company.
Two years pass and GreenStuff has proven its technology with several large utility customers. In May of 2023, venture capital fund VentureStuff L.P. wants to make an investment of $5M for 250k shares at a PPS of $20 and a pre-money valuation of $20MM. With an expected total of 1.25MM shares outstanding, Caroline is given the option to exercise her preemptive rights to retain her proportionate 10% ownership by paying an additional $500k for 25k more shares. She declines, and VentureStuff invests the full $5MM for 20% of the company at a post-money valuation of $25MM. Caroline’s 100k shares have doubled in value to $2MM but her ownership has fallen to 8%.
GreenStuff is still pre-profitability and has electively chosen not to pay any of the $200k in dividends over the past two years. While Caroline’s price per share has increased to $20, the par value of the shares remains at $10. The preferred shares will continue to calculate dividends on the par value rather than the price per share. If GreenStuff fails and liquidates its assets, the preferred equity will be paid out based on the par value of the issuance after outstanding debt is paid back in full but before common equity receives any distribution.
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